Panasonic 14mm/f2.5 - why the huge price increase?

Started Jan 4, 2013 | Discussions thread
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Panasonic 14mm/f2.5 - why the huge price increase?
Jan 4, 2013

I was checking the price on the 14mm/f2.5 lens for a friend and am actually shocked at the price increase.  I purchased mine about a year ago for about $175 - and some here had paid even less.

Today on the Panasonic website it is listed at $399.  At Amazon & B&H it is listed at $299.

I was just about to suggest to someone that they purchase the lens due to the low price - since it is just about the only prime in her budget (or so I thought).

Is this just a temporary jump in price?  Or is the popularity of the lens the reason?

Anyone know where it sells for less?  I googled to no avail.

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