Why so little in body image stabilization?

Started 6 months ago | Discussions thread
Woland65
Regular MemberPosts: 277
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Re: Why so little in body image stabilization?
In reply to Paul C, 6 months ago

Paul C wrote:

Nobody owns an interchangeable lens camera with no lenses.

Some people own an interchangeable lens camera and 1 lens.

Some people own an interchangeable lens camera and many lenses.

If I were manufacturing stabilisation, and it cost (say) £30 per item to implement, and I could make £5 profit per item on this area, I'd be putting the stabilisation in the lens. Of course, the converse is true from the consumer's point of view - so in body stabilisation makes sense for the buyer, but not necessarily the manufacturer.

That could be the reason for Canon yes, but that is probably the most stupid reason of all. It has been proven so many times that this short sighted way of ripping off your customers is never a good way to expand your business in the long run.

For Panasonic that reason seems rather more unlikely, I think.

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