DK on the a99

Michaels7 wrote:

before the original owner unjustly booted him off of here.

I'd read his article yesterday. He makes some valid points and some of his other points imo, are subjective ones. The point that the A99 is a semi-pro camera based on the wording that's on the orange ring is subjective and doesn't equate to the A99 being a semi-pro camera. Although he does have some valid points about some things that are on the A900, aren't on the A99. Dual Bionz is a one of them. I still see the A99 as a pro-camera and one that was/is geared towards the 5D III and D800, regardless of what Sony's consumer target is.

The reality is, Sony's timing against the lower end cameras that are producing top notch images is off. Even if Sony were to keep the price higher, there's a time and place for that. You have to compete against the competition by listening to your consumers to some degree. This doesn't mean you give the camera away, but you look at who's buying what, why and what do I have to do to get them to buy my product. It's obvious that many want this camera, but the price is keeping them from getting it. Christmas was a good time to drop the price temporarily and make some coin here. Sony blew it by not doing this. Nikon made money off of the D600. Even with the existing issues in that camera. This due to established reputation and the attractive price deal. Now you can buy the D800 for the same price that Sony's asking for the A99. People will jump all over that 36 mp deal. Nikon finally got smart by dropping the prices of their cameras. And Canon's competing in this department too with the 5D II low price. It's no longer being made, but people are buying them like crazy due to the low price.