Sony NP-FM500H on sale at Sears (USA)

You are correct. I did not look closely enough. And judging from the form I found at the Sears site when one seeks more warranty details, I suspect Sears takes no responsibility for whom or what they promote under their name.

But perhaps I shouldn't assume that

www.EastCoastPhoto.Com

the seller, isn't prepared to fulfill the warranty advertised.

Here's one evaluation:

http://www.resellerratings.com/store/East_Coast_Photo

Hmmm, I thought the Nanny State had stricken the  maxim 'caveat emptor' from the legal lexicon.