Nikon Marketing Problems

Started Sep 13, 2012 | Discussions thread
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brianj Forum Pro • Posts: 14,657
Re: So, Which Brand(s) Will Be First To Go?

KRR wrote:

You are right on, my friend. It will be interesting--from a business point of view--to watch as the industry commits suicide. The marketplace dynamics of the camera industry is following in the steps of the old American TV industry. The TV factory cemetery is crowded with the tombstones of RCA, Magnavox, Zenith, Curtis-Mathes, ColorTrak, Dimensia, XL-100, Philco, Sylvania, Philips, and GE.

I hear Fuji is not all that committed to their camera business, even though to outsiders like me, they seem very proactive and I am very impressed. I also see Panasonic brand having some stones and we need to remember that Matshushita has huge resources and R&D budgets. Canon and Nikon seem to be playing it safe, copying each other. Maybe a totally new brand get into the game with a real camera with beautiful design. Like, maybe that little design firm called APPLE! So, what does your crystal ball say?

Who cares, companies will come and companies will go, there will always be another brand to buy.

Brian

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