RITZ CAMERA - A Legacy of Our Economy (USA)

Started Sep 17, 2012 | Discussions thread
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Vegasluvr OP Senior Member • Posts: 2,102
Re: RITZ CAMERA - A Legacy of Our Economy (USA)

Ritz's problem was limited selection of products. Even when I was working in a camera store, I told the owner to stock more accessories where the profit margin was huge! When I worked for a major photographic manufacturer, I told one dealer to stock the accessories and they can literally make up the margins they lost in body sales!

The following month, their accessory sales doubled. By the end of the year, they told me accessory sales were phenomenal! Batteries, remote controllers, off camera hot shoes were selling like crazy.

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Canon EOS-1D Mark IV Canon EOS-1D X Canon EF 400mm f/2.8L IS USM Canon EF 16-35mm f/2.8L II USM Canon EF 100-400mm f/4.5-5.6L IS USM +1 more
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