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A quote about the Leica M Monochrom by the CEO of Leica

Started May 17, 2012 | Discussions thread
sung nee
sung nee
Contributing Member • Posts: 881
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Re: A quote about the Leica M Monochrom by the CEO of Leica
In reply to Dr. Ulrich Rohde, May 18, 2012

Remember the Ford Edsel? There's marketing research for you.

Steve Jobs is not the originator either. Mercedes has maintained for decades that they're the ones to tell the customers what they OUGHT to want.

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