How is this print so valuable?

Started Nov 11, 2011 | Discussions thread
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photographerseye
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How is this print so valuable?
Nov 11, 2011

Here's a link to an article from Popphoto. http://www.popphoto.com/news/2011/11/andreas-gursky-photo-rhein-ii-sells-43-million-auction

This photo looks extremely boring to me. There's nothing at all interesting, it's just a picture of a river. Does anyone have a clue why it sold for so much?

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