Michael Reichmann explains the SD1 price...

Started Jul 23, 2011 | Discussions thread
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FritsThomsen Senior Member • Posts: 2,759
...is this guy still working for Sigma ?...

worldcup1982 wrote:

I fail to understand how amateur a company can be...one guy? this shows how much Sigma is behind the competition...not just product wise, even executives are worse than others...the guy didn't know sigma doesnt even have lenses to support the new camera? is this guy still working for Sigma?....

He he .. Yes !! He owns it

No doubt Mr.Reichmann is refering to none other than the owner and founder Mr.Yamaki Michihiro.....

DMillier wrote:

From post on the Lula forum:

"It was not chip yield, manufacturing or supply issues, the earthquake, or any other seemingly plausible reason. It was just a misguided decision by one executive that flabbergasted the rest of the company. It was a really bad decision and I predict will one day become something of a business school case study. Call in the King Lear syndrome."

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