Why Sony will win the CSC war...

Started Jun 24, 2011 | Discussions thread
ThePhilips
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Re: Marketing strategy matters
In reply to Sam Bennett, Jun 25, 2011

Sam Bennett wrote:

HappyVan wrote:

Sounds like you're in distribution, sales and promotion. That's only part of marketing strategy.

No, I'm a Product Manager.

Why no?

Product Manager is essentially a tentacle of sales and marketing inside the R&D. I yet to see a single Product Manager who was even capable of understanding fine points about product they manage - but only let them start on marketing or sales of the product.

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