Sony loses over $3 billion on PS3, wonder how Alpha is doing?

Started Jun 27, 2008 | Discussions thread
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cyainparadise
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Sony loses over $3 billion on PS3, wonder how Alpha is doing?
Jun 27, 2008

I came across this article on Yahoo!, about how Sony has lost over $3,000,000,000, on the PlayStation 3. This is due to Sony having to sell the game console below the actual, production costs.

http://videogames.yahoo.com/feature/sony-has-lost-over-3-billion-on-the-ps3/1223467

I have to wonder, just how the Alpha division is doing? And, are they selling the DSLR bodies below cost, and trying to make it up with the sale of the lenses?

(PhotoTraveler, this is know as the razor-&-blade marketing approach, which I know you don't believe in.) : )

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