Billboard: Hammerin' man

Challenge #81 in the The Art Director series. Hosted by jezsik.
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A large, family-owned, hardware store wants a billboard to advertise their business (and divert traffic from the nearby big box stores). The patriarch of the family had the nickname "Hammerin' Man" and they want to build on that. They need an image of a construction hammer that will fit the 16:9 ratio of the billboard (no, that's not the real ratio of billboards, but it's easier to manage for this challenge). Submit a suitable horizontal image. You don't need to include text, but you are free to do so if you think it will make your submission more impressive.
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Hammerin Man
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I don't know why your system is rotating the image. It was made in landscape, appears on my PC as landscape.
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Submitted: Saturday, 21st July, 2012 04:17 (GMT)
Taken: Friday, 20th July, 2012
Focal length: 3.94 mm
Shutter speed: 1/60 sec
Aperture: F2.6
ISO: 108
Notes: Multiple layers combined to create true billboard. Camera was actually Samsung i997. not on list.
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