Digital storage brand G-Technology has announced a collection of new portable hard drives that are designed to survive in difficult environments. The two available G-DRIVE ev models, equipped with Thunderbolt or USB 3.0 connections, will come housed in what the company calls an ATC – All-Terrain-Case – a package that is said to be able to withstand a 2/6.5 ft drop onto a carpeted concrete floor. The ATC is also water-tight and will float should the drive fall into a river or the sea, and can also be removed to house other drives in the G-Technology Evolution Series.

In addition, the company has announced a lightweight version of the G-Drive ev that comes with a 'Rugged Bumper'. The G-DRIVE ev RaW is 35% lighter than the original G-DRIVE ev, and is shock resistant to 1.2m/3.9 ft even without the bumper and to 1.5m/4.9 ft with it. With the bumper removed the drive can also be fitted into the new ATC, which will be available separately for owners of existing G-DRIVE ev models.

The G-DRIVE ev RaW comes with a USB 3.0 cable, but can be used with Thunderbolt when slotted into the Evolution Series G-DOCK ev, and is priced $129.95/£99.95 for the 1TB version, and $99.95/£79.95 for 500MB.

The G-DRIVE ev ATC with Thunderbolt is available now and costs $229.95/£179.95 for 1TB, while the USB 3.0 version will be available in February at a cost of $179.95/£139.95 for 1TB.

The All-Terrain-Case on its own will be $129.95/£99.95 for the Thunderbolt version and $79.95/£59.95 for the USB 3.0 model when they become available in February.

For more information visit the G-Technology website.

The G-DRIVE ev ATC showing that the drive can be removed from the ATC so that other ev drives can be used The G-DRIVE ev RaW with its removable 'rugged bumper'

Press Release:

G-TECHNOLOGY® TAKES ON THE NEXT BIG ADVENTURE AND GOES RUGGED

Five New Portable External Storage Solutions Let You Be as Rugged as You Can Be, Complementing G-Technology's Award-Winning Evolution Series

2015 International Consumer Electronics Show (CES 2015), Las Vegas, January 6, 2015 – G-Technology, a leader in delivering premium storage solutions, today announced new rugged storage solutions that help keep content safe in virtually all environments. Compatible with the Evolution Series family of external hard drives, the new G-DRIVE® ev ATC with Thunderbolt®, the G-DRIVE ev ATC with USB 3.0, and the G-DRIVE ev RaW solutions marry rugged good looks with G-Technology's known quality, performance and reliability. G-Technology also announced new Thunderbolt and USB 3.0 all-terrain cases for turning the original G-DRIVE ev, G-DRIVE ev RaW or G-DRIVE ev SSD into a rugged, all-terrain storage solution.

Whether it's the professional photographer on a shoot in Peru, the established executive traveling across the globe with important company files or the young student running across campus to print out their term paper, everyone can use a sturdy and high-functioning portable hard drive. G-Technology's new rugged series is designed to withstand daily wear and tear and even more serious conditions as well, with features like a watertight drive compartment, which floats when dropped in water, and drop-resistance so they hold up to adventures, or accidents, big and small. Like all G-Technology external drives, the new rugged storage solutions come with a three-year limited warranty for even more peace of mind.

“My work as an adventure photographer takes me around the world to remote and sometimes dangerous locations, and keeping my once-in-a-lifetime shots safe is top priority,” said Lucas Gilman, adventure sports photographer and filmmaker. “Working closely with G-Technology, I was able to secure a G-DRIVE ev ATC and took it with me to Peru and Hawaii for recent surfing photo shoots. G-Technology's newest G-DRIVE ev ATC helped ensure that my irreplaceable images were safe, all while withstanding sandy beaches, bumpy off-road terrain and ocean mist.”

G-DRIVE ev RaW with Rugged Bumper
The G-DRIVE ev RaW is a rugged and lightweight portable hard drive that's small enough to fit in a backpack, briefcase or purse, and strong enough to withstand a 1.5-meter drop, protecting up to 1TB of data. This durable, lightweight drive—35 percent lighter than the original G-DRIVE ev—is USB 3.0 bus-powered and designed to go anywhere, providing on-the-go access to photos, videos, music and more. The G-DRIVE ev RaW comes with a USB 3.0 cable, and can be used as a standalone device, or used with the Evolutions Series' G-DOCK ev® with Thunderbolt or the new ev all-terrain case for ultra-fast transfers and editing. The drive is formatted for Mac® and can be easily reformatted for Windows®. The G-DRIVE ev RaW will be available this month. Manufacturer's suggested retail pricing is 1TB for $129.95 and 500GB for $99.95.

G-DRIVE ev ATC with Thunderbolt and the G-DRIVE ev ATC with USB 3.0
These travel-tough external storage solutions feature an all-terrain case (ATC) with a tethered Thunderbolt or USB 3.0 cable that shields a high-quality, lightweight1 removable G-DRIVE ev RaW USB hard drive. Featuring a watertight2 drive compartment, which floats when dropped in water, and the ability to withstand a two meter drop3, data is protected from pressure, shock, water and dust. For added flexibility, the removable case is compatible with the Evolution Series4, easily fitting the G-DRIVE ev or G-DRIVE ev SSD. Perfect for in-the-field-backup, edit, transfer and storage, this durable enclosure leverages a 7,200 RPM-based external hard drive to maximize transfer speed using Thunderbolt or USB 3.0. Formatted for Mac, the external drive can be easily reformatted for Windows. The G-DRIVE ev ATC with Thunderbolt will be available this month. Manufacturer's suggested retail pricing is $229.95 for 1TB. The G-DRIVE ev ATC with USB 3.0 will be available in February. Manufacturer's suggested retail pricing is $179.95 for 1TB.

For current G-DRIVE ev owners, a standalone all-terrain case can be purchased separately and turns the original G-DRIVE ev, the G-DRIVE ev RaW or the G-DRIVE ev SSD into a rugged, all-terrain storage solution, with a watertight compartment, which floats when dropped in water. The ev ATC with Thunderbolt (MSRP $129.95) and the ev ATC with USB 3.0 (MSRP $79.95) will be available in February.

“Whether you're capturing a professional skier flying down the slopes or your family's beach vacation, keeping your data safe is essential,” said Mike Williams, vice president and general manager, G-Technology. “We know how precious data is for professionals and consumers alike, and we've developed our rugged series to keep up with even the most active lifestyles and professions, so you can focus on capturing once-in-a-lifetime moments without worrying about your data.”

For additional information or details, please visit www.g-technology.com.

1 Approximately 35% lighter than the G-DRIVE ev
2 1 foot submersion for 30 seconds
3 2 meter drop on a carpeted concrete floor
4 Compatible with G-DRIVE ev, G-DRIVE ev SSD and G-DRIVE ev RaW