Panasonic has launched the worlds first 'Class 10' series of SDHC cards. Class 10 is a new speed specification developed by the SD Card Association, it inherits the attributes of the current 'Class 6' line with further enhanced speed performance of up to 22MB/s. In addition to its Gold series Class 10 cards, it has announced a Silver series of Class 4 cards with a maximum speed of up to 20MB/s. The Gold series will start shipping by the end of this month in 4, 8, 16 and 32 GB capacities.

Press Release:

Panasonic Launches SDHC Memory Cards with Class 10 Speed Specification

May 21, 2009: Panasonic is pleased to announce that it will launch new SDHC Memory Cards with Class 10 speed specification in Europe and other markets from the end of May, 2009. Class 10 is a new speed specification standardized by SD Card Association as part of SD Card Specification Ver.3.0 to meet the requirement for higher resolution consecutive shooting and large-sized high definition video shooting.

As an example of sequential writing of 3 frame/sec.(1 frame=3MB), the class10 card enables to write out large amounts of data continuously up until the card is fully written without missing any shots or writing stops. The Panasonic GOLD line series will be the world’s first memory cards* to adopt this new speed class. The new series will be available in the following four models: RP-SDW04G(4GB) / RP-SDW08G(8GB) / RP-SDW16G(16GB) / RP-SDW32G(32GB).

The current Panasonic Class 6 models are highly evaluated in the market for its superior speed performance and high reliability as well as user-friendly features like its memo label. The 32GB high capacity model was awarded the TIPA Award** as Best Imaging Storage Media 2009. The new GOLD line series inherits the advantages of the current Class 6 line with further enhanced speed performance. Its Class 10 speed capability as well as maximum speed of 22MB/s combined with intelligent controller is ideal for large volume data recording and transmission in high definition applications. The new cards also allows for high-speed data transfer from a card to a PC. A large volume of AVCHD Full HD video data fully written on a new Gold card can be transferred to a PC approx. 40% faster compared to the current Class 4 card.

Panasonic will also introduce a SILVER line series with Class 4 speed specification and maximum speed of up to 20MB/s, ideal for high definition video recording. All the new models will come with eco-friendly packages as the plastic used in previous packaging has been reduced by 90%.

The new cards will be available in the UK from June 2009.

* As of 21st May 2009
** TIPA – Technical Image Press Association