Photokina 2012: Casio Stand Report

The Casio stand is a little overwhelmed by the vast Olympus stand next to it but there are interesting things to be found there. Regular demonstrations of high-speed features have become pretty standard for Casio stands at these events, and some enthusiastic presenting and deft footballing skills helped attract crowds, showing off the ZR1000's high speed capture and 'triple zero' capabilities (aiming to minimize lag, blur and shake).

A special edition of the ZR1000 with a rather nice tan leather case helps celebrate 10 years of Casio's Exilim brand (which dates back to 2002's EX-S1). Even the standard edition of the camera looks interesting - a flip-up screen and lens control ring suggests a level of photographic control we're not used to seeing from Casio.

The frequent demonstrations on the Casio stand would attract attention The ZR1000 special edition celebrates 10 years of the Exilim branded cameras
The Exilim EX-ZR1000 is built around HS Engine version 3 - the company"s latest high-speed processor. It features a lens ring control dial and Raw shooting. It has a 16MP 1/2.3" CMOS sensor and 24-300mm equivalent lens.
The EX-ZR300 offers the same 24-300mm equiv. lens range.  
The new Exilim EX-H50 has a 25-600mm equiv. lens... ...and a 16MP CCD
 Casio Exilim EX-ZS20  
Casio Exilim EX-N20  
Casio Exilim EX-N10  
Casio Exilim EX-N1  
The EX-ZR1000 has an interesting-looking specification

Comments

Total comments: 30
Timmbits
By Timmbits (Sep 25, 2012)

I don't know what all the hoopla is over manual control in video mode... it's a tiny sensor compact... no matter how you spin it, it's LOW END. If you want better features and specs, there are plenty of other brands to choose from, offering models with more decent size sensors and some offer the control you want.

0 upvotes
peevee1
By peevee1 (Sep 25, 2012)

I wonder why this report is not in the dated list of new articles on the front page?

0 upvotes
Richard Butler
By Richard Butler (Sep 25, 2012)

It is.

0 upvotes
pumeco
By pumeco (Sep 25, 2012)

R Butler, do you know whether there is any control over video on the ZR-1000?

I think I'm wishful thinking to be honest, but if it doesn't then do you know whether we can at least lock the exposure during video?

After searching various CASIO sites I finally found a spec sheet, and from what I can tell, it's manual in video mode apart from the ISO which is set automatically.

But it's hard to be sure, so any info on what's possible in video mode would be great if you have anything on it.

0 upvotes
pumeco
By pumeco (Sep 24, 2012)

I can't tell you how pleased I was to stumble across this, the ZR-1000 is especially appealing to me due to the flip screen and build (CASIO cameras have always felt high quality to me).

However, my buying decision is, as always, restricted by the amount of control we have over video. I hope really hope CASIO have taken the time to implement manual control over the video as well as the stills. The only CASIO camera I ever saw with any such control was the iconic EX-F1, so let's hope CASIO feel their 10th Anniversary model deserves this feature too.

If it has manual control over video, it's sold without even seeing it :-)

PS: I would also like to congratulate CASIO on their return to the synthesizer market where they are understandably being welcomed back with very open arms across the scene. Both the XW-P1 and XW-G1 are proper workhorse synthesizers.

Almost have the cash saved for my CASIO XW-P1, it truly is a bloody fantastic machine!!!

1 upvote
MRAJ
By MRAJ (Sep 23, 2012)

I am a previous owner of Casio Exilim EX-Z850 I retire my camera this year 2012, it served me well for 5 years, In my own opinion they will last for another 10 years!

1 upvote
LaFonte
By LaFonte (Sep 22, 2012)

the speed of the casios is unreal, the image quality is unfortunately far, far behind by any current PS standards. In fact a cell phone does usually better job.
maybe casio should invest bit more in a quality instead of endless stream of new features. The camera would be amazing if the sensor is better and can actually sells in photo stores as opposite to drug stores and supermarkets.

0 upvotes
nawknai
By nawknai (Sep 22, 2012)

Funny, I've seen lots of shops with Casio Exilims, but that's probably because it wasn't in North America?

Their cameras used to be good for point & shoot cameras when everyone was making cameras with small sensors, but other companies have moved on, and Casio has not.

If Casio wants to do something, they better do it before they're gone.

0 upvotes
Mapel
By Mapel (Sep 22, 2012)

What? Casio is still making cameras?! -.-

0 upvotes
Timmbits
By Timmbits (Sep 22, 2012)

For how long can this go on... these tiny sensors hiding away behind the marketing hype!?
And then they wonder why they struggle to gain market share?
Why target a presumably more discriminating and knowledgeable customer (re: RAW), and the product severely handicapped with an undersized sensor?
Or put another way: why put something for the ignorant under the hood when you are targeting all but?
This is an insult to our intelligence.

1 upvote
Simon97
By Simon97 (Sep 22, 2012)

Not much longer... These are marketed towards the general consumer who may have used those single use film camera in the past. The pretty colors and big mp numbers are about all they see (forest/trees).

With better cell phone cameras now, the basic P&S offerings will be reduced with wide zoom range versions being more common.

There is no reason a 1/1.7" 12mp sensor couldn't be put into a low cost basic P&S that sells for $150. It won't happen to protect the sales of higher end models.

0 upvotes
Rokkorman
By Rokkorman (Sep 23, 2012)

Casio isn't alone in making cameras with small (read; puny) sensors, so is Canon and Nikon.
Though I agree that Casio's cameras have varied in quality, you really need to read up on tests, but they have faired roughly the same as most other makers compacts.
It's no contest against a real DSLR but as a travel backup they do their work. This album is entirely taken with a Casio Exilim EX-Z1000 with a 10.1 Mpixel sensor, see link:
http://bilder.rokkor.de/#19.0

0 upvotes
pumeco
By pumeco (Sep 24, 2012)

Almost every time I play with a point and shoot, I prefer the CASIO models, although I always get disappointed to find there is no manual control over video, not even exposure lock.

Due to that, I've never purchased a CASIO camera (yet), but I'm hoping (desperately hoping) they'll rectify this on the new ZR-1000.

It should be obvious to the manufacturers by now that a model with manual video control will appeal to more people than one without it. I really hope so.

Comment edited 25 seconds after posting
0 upvotes
KZMike
By KZMike (Sep 22, 2012)

I see above the EX-ZR1000 . . . nice looking pocket cam. . . going to DPReview's 'list' of Casio Models. . . not there ???

What / who is wrong here. . .? Ah my mistake, its the blue spec sheet above ??

Seems like others are missing on DPR list of Casio Cams. . .

Comment edited 4 times, last edit 13 minutes after posting
1 upvote
Richard Butler
By Richard Butler (Sep 25, 2012)

We've had difficulty finding out about the latest models. This morning I contacted Casio US, Europe and Japan to try to rectify this situation.

Arriving at their stand was the first time we'd heard of the ZR1000. We're adding it to the database now.

0 upvotes
wkay
By wkay (Sep 21, 2012)

cool products, too bad they appear to have exited the US market entirely without even a whimper

1 upvote
Simon97
By Simon97 (Sep 22, 2012)

If they did leave the US market, I didn't even notice. Back when I was looking for a basic P&S with decent IQ, all the Casio models were unimpressive. Of course, now with everyone putting these 16mp pin head sensors with horrid image quality I have given up on a decent quality basic P&S that doesn't cost an arm and leg.

1 upvote
Timmbits
By Timmbits (Sep 22, 2012)

in Canada they are sold in drug stores and a few models scattered among mass retailers... their having designed the products for that market - and the fact that there are no margins in the brand because of who sells them, I don't think any photography store could touch it and be profitable.

Comment edited 2 times, last edit 1 minute after posting
0 upvotes
pumeco
By pumeco (Sep 24, 2012)

No problem getting CASIO cameras in the UK: they're everywhere from department stores, to catalogues, to serious camera stores.

Genuinely not trying to be sarcastic here, but if Americans are mostly snapping with iPhones, don't be surprised if manufacturers of real cameras decide to give up on your market, because the fact is, they would still be there if they felt there was a market for them.

0 upvotes
Mescalamba
By Mescalamba (Sep 21, 2012)

Dying breed. Eventually extinct due increasing performance of cellphones and lowering price of mirrorless. Even today you can buy second-hand mirrorless for price of new PnS.

They should either do mirrorless, or try cellphones. Or leave business. It wont happen from day to day, but it will happen quite soon.

2 upvotes
fberns
By fberns (Sep 21, 2012)

I pretty much agree. Or, if they would port their high speed functions to an enthusiast compact, like the Fuji X10, Sony RX100, or such...
But mirrorless... why not? I would suggest that they joined another already defined system, like the EOS M? Or Sony's NEX?

0 upvotes
KZMike
By KZMike (Sep 22, 2012)

I think a match/move to Sigma might prove to be a better choice. A better fit to broaden their line up. Casio would 'get lost' with a Fuji or Sony

0 upvotes
Timmbits
By Timmbits (Sep 22, 2012)

@KZMike: as much as you love Casio, I doubt that a company like Sigma would associate their name with a company that offers only marketing hype and sensors too small to be taken seriously by anyone half serious about photography.
@fberns: last time I looked, their high speed shots are with a tiny resolution... something you can do with ANY processor... just write the software and you're good to go. the question is, who wants undersized low res stuff anymore? when you investigate beyond the marketing hype, there isn't much left.

Comment edited 2 minutes after posting
0 upvotes
Rachotilko
By Rachotilko (Sep 25, 2012)

Lowering price of mirrorless ? That would have been great, but it's not true, unfortunatelly. Every generation of mirrorlesses gets more expensive, not to mention the lenses.

0 upvotes
Banhmi
By Banhmi (Sep 21, 2012)

"You got to know when to hold 'em, know when to fold 'em."
-Kenny Rogers

1 upvote
InTheMist
By InTheMist (Sep 21, 2012)

There are... Um... No people watching her "attract attention".

1 upvote
tomservo33
By tomservo33 (Sep 21, 2012)

Exactly what I noticed, unless they just do the presentations all day, every 2 hrs and try to attract attention, like the feeding of the dolphins at SeaWorld ;) Still, I feel kinda sorry for her, and the Casio photo division as a whole....it can't be selling many units, can it??

1 upvote
Averroist
By Averroist (Sep 22, 2012)

I am surprised by all these negative comments. The ZR1000 is an update of the much praised FH100, of which I own a copy, and which gives me far better pictures than other cameras, such as Samsung WB21 or Fujifilm F80. Now the industry is pushing us all to go for newer models, which have larger sensors, and those companies which work hard to make the best of existing parts, are good to bash hard.

0 upvotes
Richard Butler
By Richard Butler (Sep 25, 2012)

Unless I was standing at the front of the group, trying not to get lots of people in the photo.

Every time a demo started, a crowd of people would develop, at a respectful distance.

0 upvotes
Alizarine
By Alizarine (Sep 26, 2012)

Casio made good compacts... even better than Kodak's. But well, technology flew and like a lot of other companies, they had a hard time catching up.

0 upvotes
Total comments: 30